Tesla, Inc. (/ˈtɛslə/ TESS-lə or /ˈtɛzlə/ TEZ-lə[b]) is an American multinational automotive and clean energy company headquartered in Austin, Texas. Tesla designs and manufactures electric vehicles (electric cars and trucks), battery energy storage from home to grid-scale, solar panels and solar roof tiles, and related products and services. Tesla is one of the world’s most valuable companies and remains the world’s most valuable automaker with a market capitalization of more than US$760 billion.
1) Tesla uses Changing Perception as its slogan.
2) In June 2019, Simone Giertz, a famous YouTube influencer, converted the Model 3 into a pickup truck and participated in the Tesla Cybertruck event in November.
3) Tesla has an anti-theft device and black box applied to all models in real time, recording front and back sides in real time, and playing toccata and fugue (BWV 565) loudly when you wander suspiciously near the car.
4) According to an interview with Elon Musk and Stephen Colbert, Colbert also owns a Tesla.
5) As Tesla’s demand for secondary batteries for automobiles increases, the price of materials used in batteries also increases. Materials for secondary batteries include lithium, cobalt, artificial graphite, and manganese, and the prices of these materials are on the rise. Of these, cobalt is a core material used for about 8 kg of Tesla Model S, and the price is 40.
6) Elon Musk decided that the sum of all car model names would be S≡XY, that is, ‘sexy’.
7) In addition, as the Tesla Cybertruck was unveiled, mentions of Sexy Cars (Cybertruck, ATV, Roadster, Semi) were also being talked about, and Elon Musk personally tweeted.
8) Since Tesla does not advertise or lobby at all, it is subject to massive attacks from the media, the Korean Ministry of Land, Infrastructure and Transport, the Fair Trade Commission, and the US Transportation Safety Administration.
9) According to a survey conducted by Autowise in September 2019, the Tesla Model S was the most talked about car in America as the new dream car. In more than 20 states, including California, New York, New Jersey, Illinois, Colorado, Massachusetts, Florida, and Washington, which include hip major cities in the United States, the Tesla Model S is said to be the most mentioned on Twitter with the hashtag #DreamCar.
10) In 2019, the American automobile magazine Motor Trend selected the 2013 Model S as the best car for 70 years of the magazine’s history (between 1949 and 2019) among the 70 ‘Best Cars of the Year’, one of the most prestigious awards in the automobile industry. did.
11) In October 2019, Volkswagen Group CEO Herbert Diess had great respect for Tesla and even suggested that Tesla move its headquarters to Germany.
12) By the fall of 2019, as Tesla’s cars outperformed conventional internal combustion engines, companies like Daimler announced that they would stop developing internal combustion engines and only develop electric vehicles.
13) In October 2019, Tesla’s market capitalization surpassed GM, and in early 2020, Tesla became a company worth more than twice that of GM, making GM 6th in the world/ 2nd in the US, and Tesla the 2nd in the world/ 1st in the US. took place.
14) Giga New York (Giga Factory 2) is Tesla’s solar cell production plant located in Buffalo, New York, USA, and produces solar cells used in solar roofs. The factory was created through a joint venture with Panasonic in 2016, and since Tesla entered the solar power business, Panasonic has been exclusively supplying solar panels. However, the joint venture was dissolved in 2020.
15) Giga Nevada (Gigafactory 1) is a Tesla production plant near Renault, Nevada, USA, and produces Tesla lithium-ion cell modules, cell packs, motors, and drive units. Production began on July 29, 2016. As of 2018, it is known to produce 3.5 million 2170 battery cells per day.
16) Tesla cars are compared to smart cars like smartphones. In particular, in the case of the recently announced Model 3, Y, and Cybertruck, all buttons and devices went into the touch screen with a minimalist design, and they are managed electronically so that they can be easily controlled by voice. reducing the risk.
17) Tesla’s US-made cars use batteries produced in Giga Nevada, and in the case of Giga Shanghai factory in China, it is being supplied by CATL and LG Chem. In addition, it is conducting research on future batteries and ultra storage battery technologies by acquiring Maxwell, a US battery company. It is expected to receive lithium iron phosphate batteries without CATL and expensive cobalt in 2020.
18) The range of Tesla cars is also shown to have great competitiveness. Electric vehicles from other automakers equipped with batteries of the same size are certified only for a range of about 60-70% of Tesla’s.
19) Tesla’s vehicles use an integrated Electronic Control Unit (ECU). ECU is an electronic control device that controls the state of the vehicle’s engine, automatic transmission, ABS, etc. with a computer. The purpose of ECU development was to precisely control key functions of the engine, such as ignition timing, fuel injection, idling, and limit value setting. However, along with the development of vehicle and computer performance, it is also playing a role in controlling all parts of the vehicle, such as the automatic transmission control, the drive system, the braking system, and the steering system.
20) As of June 2022, only Apple, Google, Microsoft, and Amazon are the only US companies with a higher market capitalization than Tesla as of June 2022, and the stock prices of major Nasdaq companies, including these, are unlikely to exceed 100 times their 1Q EPS. This is 25 times per) For example, Apple’s 1Q eps is 1.5 and its share price is around $140, Microsoft’s 1Q eps is 2.2, and its share price is around $270. However, Tesla’s eps was 3.3 in the first quarter and 2.54 in the last quarter. Then, Tesla should form a stock price of around $330, but forming a stock price that is more than double that is enough to be considered a bubble. Wall Street claims that Tesla’s market cap is pre-reflecting Tesla’s increase in electric vehicle production by more than 50% per year, but this does not seem easy due to the problem of market share.
